NUX: SUMMER '22 EDITORIAL

Nux, an LA based women lead active wear brand, approached Apex Production Studios needing a full service production studio to help with their ecommerce and commercial photography and video needs. From casting to post production, Apex worked with Nux to produce their Summer 22 campaign. We scheduled test-shoots in-advance and shared concept examples with their Creative Director in order to prepare ahead of the shoot day.